Our principles don't just stop at the farm. And we're not sustainable because it's trendy. Our principles are baked into who we are - they're in our nature. We're extremely proud of what we are and equally, of what we're not. So proud that we're not afraid to write it in big letters on a poster.
We believe if something's worth doing, its worth doing properly, 40 years of making granola has taught us not to add anything you don't need - we simply take natural ingredients and we don't mess about with them.
Our new campaign is now live, so you might just see our new adverts in the press, on the tube or whilst catching up on your favourite programmes online.
Let us know what you think; we'd love your feedback.