You might not know it but we started making breakfast cereal way back in 1972 and since 1985 have worked with British farmers to help British wildlife.
Now we are delighted to announce the launch of the Jordans Farm Partnership, a unique collaboration of Jordans farmers, the Wildlife Trusts, Linking Environment and Farming and the Prince’s Countryside Fund. This is the first time these organisations have worked together and brings an innovative blend of expertise to benefit the British countryside. The scheme is being trialled on five pilot farms, Click here to find out more about them.
Later this year the scheme will be rolled out across all 42 Jordans farms to create nature-friendly corridors that would reach from Land’s End to John O’Groats. Each farm will work with a dedicated wildlife advisor to put together a unique plan for their farm, using 10% of their land to support wildlife. That’s a total of 44,500 acres across the UK, helping create wildlife corridors and hedge way highways to help wildlife move safely.
We think the British countryside is beautiful in every season, but you can’t beat summer! So to celebrate the launch of the Jordans Farm Partnership we’d love you to join us and share your pictures of what makes summer special to you using #signsofsummer, even if it’s the sight of rain clouds! Don’t forget to tag us in Facebook, Instagram and Twitter when you share your #signsofsummer with us. To get you started a few of our favourite #signsofsummer are below.
To find out more about the Jordans Farm Partnership watch our videos now or click here to find out more.
Our favourite #signsofsummer
Hearing skylarks sing
Clouds of butterflies & wildflower meadows
Watching clouds pass across the sky
Holding a buttercup under your chin
Campfires and summer evenings
Summer rain showers!