It began in the summer of '69
One morning in 1969, Bill picked up a spoon and tucked into a bowl of...
5 Thoughts | Read More
Sometimes the best discoveries are made while you're concentrating on something else. This was certainly the case with Bill Jordan. He tasted Granola cereal for the first time while travelling in California during the late 60s as the drummer in a rock band.
Almost 40 years later, his mission to replicate granola's delicious toasted oat and honey clusters, resulted in what we now know and love, as the Jordans ‘Crunchy Oats' range.
Toasted Conservation Grade™ wholegrain oats and a variety of special fruits and nuts, are the star ingredients in these golden, crunchy clusters. It's no wonder that our fab three flavours plus Jordans Super Berry Granola, are so popular with all the family.