Our packaging
We do everything we can to minimise the impact of our packaging on the environment while recognising that the main function of all food packaging is to keep the contents safe for consumption.
Boxed Cereals
The cartons that we use to package our breakfast cereals and cereal bars are manufactured on at least 80% recycled cardboard. The remaining 20% comes from sustainable forests. These cartons are fully recyclable and many councils will collect them for recycling – contact your local council for details.
Bill and David Jordan were among the first companies in the UK to experiment with biodegradable packs in the 1970s but unfortunately the material (which was made from Eucalyptus pulp) started to biodegrade on shelf and had to be withdrawn!
Our new packaging film for our Organic range has taken three years to develop and is the first of its kind to hit supermarket shelves. It is now biodegradable and the bags have been tested to confirm they are fully compostable – which means you can put them straight into your garden compost bin.
Bags & Bar Wrappers
Unfortunately, it is not currently viable for us to use biodegradable film in the production of the bags and wrappers that we use to package the remainder of our range. Regrettably, these materials are not widely recyclable in the UK at the moment, but most large retail stores will have a plastic film recycling bin which you’ll be able to use. We are looking into other alternatives as a priority to try to use the minimum amount of these materials possible, without compromising the safety of your food. We also ensure we recycle all card, paper and plastic used in the process of making our cereal products.
Transit or Outer Packaging Cases
We ensure the corrugated cardboard used to transport our cereals contain between 90-99% recycled material. These cases are fully recyclable and the supermarkets have arrangements to manage this.